Not all pastors like using church media. That’s okay. Even the designers who make church media are sensitive about when and where to use it. There’s a fine line between adding to and distracting from a sermon or service. Some churches choose to avoid the line altogether by not using media.
But when used appropriately, church media is another powerful way to express your message.
As you put the finishing touches on your Easter service, here are seven reasons you may want to add church media:
1. Media uses fewer words
On Easter Sunday, you have limited time to share the most important truth that has ever been told. You have limited time to explain the most important event in history. And this may be your only chance to reach the new people in your pews. You can’t afford to waste words.
In an instant, a picture, diagram, or video can convey ideas that would otherwise eat up precious time to explain with verbal illustrations. And once the visual is there, it doesn’t rob you of your ability to teach—it provides your congregation with common ground to process what you’re talking about.
When your sermon inevitably comes to Luke 24:2, Matthew 28:2, or Mark 16:4, does everyone have the same picture of what a 2,000 year old burial site looked like?
An historically accurate representation of a first-century tomb. Jesus’ tomb would have looked much like this. From An Empty Tomb, available in Logos Bible Software.
Good media can help you paint the picture of how the moments we celebrate on Easter looked and felt.
2. Truth is beautiful
As a pastor, you thoughtfully navigate Scripture and craft your sermon, drawing your message from a mixture of rich theology, careful study, and personal experience. Good theology deserves good design. You’re sharing the truth about the world—the reality of God’s relationship to humanity. What does that beautiful truth look like?
Using media to tie together your entire service with a cohesive, theologically significant theme signals something to your people about how God values beauty. Further, it demonstrates thoughtfulness on your part: you aren’t throwing together random songs, readings, and media; you’re overseeing a cohesive worship experience that brings glory to God by being intentional with the message each individual element contributes.
3. Listening isn’t the only way to learn
People learn through a combination of what they hear, see, and feel.
That doesn’t mean you have to use videos as illustrations. But if your goal is to clearly communicate your message, you should help people see what you’re talking about. Media can quietly work in the background while you preach, helping people visualize the biblical world, draw out themes from Scripture, or remember key details.
4. Easter is a celebration
The events of Easter changed everything. When visitors come to your church on Easter, they’re seeing how you treat the surprising and beautiful conclusion of the gospel—death and sin conquered forever.
Does walking into your church on Easter look different than any other Sunday? If you can’t justify a significant change in scenery, fresh media can drastically alter how your worship or sermon feels—to members and visitors alike.
5. Good media helps people focus
When you read words on a screen, your eyes constantly move back and forth. This natural movement is one reason to consider incorporating motion graphics into your service. Good motion graphics use subtle, single-direction movement to stimulate the natural motions your eyes are already making. Far from a distraction, good motion graphics draw your congregation’s eyes to the lyrics during worship.
And during the sermon, a good sermon background reinforces the theme of your message, paints a picture of the biblical world, or leads people to reflect on the imagery in the passage you’re preaching through. It’s like how church design subtly prompts people to reflect on Scripture—but it’s specific to your sermon each week.
6. Design is always communicating something
Listening to your favorite song can instantly recall moments, memories, sights, smells, and tastes that all shape your experience of that song and what you take away from hearing it in the future. Similarly, the things people see when you share the good news of the resurrection will affect their experience of the greatest story ever told.
Whether it’s intentional or not, the aesthetics of your service are constantly communicating. A bare stage and blank screen are still saying something to your congregation. The ornate beauty of an Anglican church and the simplicity of a livingroom are making theological statements and reflecting the beliefs of the people who gather there.
Media can show people the same message you’re preaching.
7. Visuals reinforce key concepts
When preaching, you use repetition, and changes in pitch, tone, rhythm, and body language to help your congregation recognize what’s most important.
The screen offers another opportunity for you to use repetition and reinforce your main points. I’m not just talking about using text on the screen to emphasize key ideas—your media can communicate tones, themes, and concepts that supplement your preaching.
Get 500+ pieces of Easter media for free
Now through Easter, Proclaim is giving away 500+ pieces of premium Easter media to anyone who starts a free 30-day trial of Proclaim. And it’s yours to keep when your trial ends.
Proclaim’s designers recently created fresh Easter media based on requests from customers. Every piece is carefully crafted with churches in mind—so it’s actually useful.
Download Proclaim and start your free trial. Once you do, we’ll email you your media in a .zip file for you to use however you want.