This Little Church Went to Market: The Church in the Age of Entertainment

by Gary Gilley

Publisher:

Gary Gilley

, 1977

Overview

With the spectacular successes of mega churches like Saddleback Community Church in Lake Forest, California, churches all over the world are buying into the market-driven philosophy of church growth and expansion. But what price have these churches paid in order to fill their pews with scores of people? Is the market- driven phenomenon comparable to such historic movements as the Evangelical Revival? Or has the church lost its culture wars?

Gilley contends that the church has indeed lost the war, so much so that the influences of culture have become influences in the church. As such, the most significant forces pressing against the church are entertainment, market-driven philosophies and psychology. These three are largely absent from the Bible, yet are startlingly prevalent in evangelical churches. While Gilley’s main focus is on the American phenomenon, it is equally true of churches all over the world.

Since it was first published, this book has been fully updated and revised with additional material. This a serious and timely call for churches to return to their scriptural roots... before it is too late!

Key Features

• Exposes the influences of culture have become influences in the church.
• Shows significant forces pressing against the church.
• Questions if the church lost its culture wars.

Product Details

• Title: This Little Church Went to Market: The Church in the Age of Entertainment
• Author: Gary Gilley
• Publisher: Gary Gilley
• Print Publication Date: 1977
• Logos Release Date: 2024
• Pages: 105
• Era: era:contemporary
• Language: English
• Resources: 1
• Format: Digital › Logos Reader Edition
• Subject: Church marketing
• ISBNs: 9780852345962, 0852345968
• Resource ID: LLS:THSLTTLNTRTNMNT
• Resource Type: Monograph
• Metadata Last Updated: 2024-03-11T17:56:58Z

About Gary Gilley

Gary E. Gilley has been a pastor at Southern View Chapel in Springfield, Illinois, since 1975. Along with his preaching and teaching ministry, he is also the author and editor of the monthly contemporary theological issues publication Think on These Things. In addition to speaking at various conferences throughout the country and overseas, Dr. Gilley serves on the respective advisory boards of the Illinois Bible Church Mission and the Brazil Gospel Fellowship Mission. He is a graduate of The Moody Bible Institute and Cambridge Graduate School.