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Mobilizing Gen Z: Challenges and Opportunities for the Global Age of Missions

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A God-Designed Generation for a God-Given Task 

 

The scale and scope of the global, technological, and cultural changes of the past two decades are unprecedented. For the first time in history, American churches and agencies are mobilizing from a post-Christian cultural context and to new collaborations with a global mission force. Amidst these rapid changes, how can mission leaders continue to ensure that we fulfill the Great Commission mandate to disciple Christ-worshippers from every tribe, tongue, and nation? 

 

In Mobilizing Gen Z, Jolene Erlacher and Katy White blend leading research with the voices of current mission practitioners to unpack the dynamics behind our changing culture and the resulting impact on the church. And perhaps not-so-surprisingly, they reach the conclusion that God has already provided a solution for such a time as thisGen Z (b. 1996 2010).  

 

Through an in-depth profile of this rising cohort—their characteristics, worldview, strengths and weaknesses—the authors illustrate both why Gen Z is sorely needed and why we must seek to engage them differently than previous generations. Encouraging and winsome, Mobilizing Gen Z provides practical tools and strategies for engaging, equipping, and retaining Gen Z missionaries. Are we ready to pass the torch? 

Introduction 

Part 1: A Changing Missions Context 

Chapter 1: Cultural Shifts 

Chapter 2: Post-Christian America 

Chapter 3: Post-Missions Priorities and Perceptions 

Chapter 4: The Global Age of Missions 

Part 2: Understanding Gen Z 

Chapter 5: Introduction to Gen Z  

Chapter 6: Trends Influencing Gen Z 

Chapter 7: Gen Z Mindsets and Goals 

Chapter 8: Gen Z Identity and Sexuality 

Chapter 9: Gen Z Faith and Ministry Perspectives 

Part 3: Mobilization Strategies 

Chapter 10: Relationships 

Chapter 11: The Coaching Approach 

Chapter 12:  Coaching Conversations 

Chapter 13: Communication 

Chapter 14: Motivation and Calling 

Part 4: A Vision for the Future 

Chapter 15: Beyond Mobilization 

Chapter 16: Global Collaboration 

Chapter 17: Leading Innovation 

Chapter 18: For Such a Time as This 

Appendix A: Resource List  

Appendix B: Snapshot of Gen Z  

Appendix C: Mobilization Assessment Guide 

Appendix D: Mobilization Question List 

Bibliography  

About the Authors  

In Mobilizing Gen Z, Jolene Erlacher and Katy White help move us beyond the shocking 

reality that “everything” has changed and continues to change in the world of missions 

mobilization to a place of hopeful reengagement fueled by a vision of something 

new, something beautiful. They offer insightful views of the challenges and the 

opportunities inherent to mobilizing Gen Z as whole-life, whole-world disciples. 

Ruth Hubbard 

Vice President, Urbana, InterVarsity Christian Fellowship 

This is a must-read for those who care about both the future of missions and the 

Generation Z goers who can lead the way to a humble partnership with the global 

church. Jolene and Katy’s approach is research-based, compassionate, and never 

settles for easy answers. Most importantly, it’s hopeful. 

Rebecca Hopkins 

Award-winning journalist and former global worker 

If we want to see the name of Jesus made famous in every tongue, tribe, people, 

and nation, we must send more missionaries. In order to do that, we will have to 

contextualize the missions message to the next generation of believers. Erlacher and 

White not only conducted the research but share from their experience as well in this 

masterfully written book. It will revolutionize the way you mobilize Gen Z. 

Dave Jacob 

Director of Mobilization, World Gospel Mission 

Founder and Director, Center for Missionary Mobilization and Retention 

As a Gen Z “goer” myself, I recommend this book to all who find their hearts wrapped 

in the Great Commission and yet baffled by how to move forward. Katy and Jolene 

have articulated an insightful vision of today’s missional landscape that helps me 

understand, and adapt to, the cultural moments we find ourselves in. I’ve seen firsthand 

in my own journey the unique challenges facing this generation and how the 

mobilization strategies outlined in this book have served to propel me forward—for such 

a time as this! 

Jenna 

Gen Zer serving in East Asia 

I want to see a copy of this book in the hands of every mission leader and mobilizer 

I know. The authors weave intense, scholarly research into the fabric of an engaging 

read. They balance an honest look at Gen Z’s strengths and weaknesses with an 

understanding and appreciation for that generation. They present a realistic yet 

inspiring picture of what Gen Z can bring to the cause of missions—but not only that. 

They also provide the tools other generations need for mentoring Gen Z to “take the 

same commission, the same glad message” and “bear the torch … proclaiming that 

Jesus died and rose.” 

Don Johnson 

Assistant to US Director, SEND International 

Board Chair, MissionWorks 

The baton of the Great Commission is being handed to the emerging leadership of 

Gen Z, and Jolene and Katy’s book comes at the right time. Mobilizing Gen Z provides 

critical insights for leaders to better understand and prepare Gen Zers for the unique 

challenges and opportunities of what lies ahead. The authors bring a passionate and 

clear message characterized by sound research and Spirit-led discernment that reveals 

the incredible potential and fit for Gen Z in God’s global mission. I highly recommend 

this book to leaders who are influencing this generation to reach the world with the 

gospel. 

Darin Kindle 

Vice President of Academic Affairs, Bethany Global University 

Insightful. Hope-filled. Visionary. Jolene and Katy offer a compelling reimagination 

of the future of missions within a post-missions culture in where Gen Z will lead this 

global “everyone to everywhere” movement with the marks of awareness, humility, 

and collaboration. As Christians wrestle with trends in missions, this book on Gen Z is 

absolutely essential, offering a culturally attuned and compelling vision for tomorrow. 

Jesse Kroeze 

Executive Director, Touch the World 

Jolene and Katy do a great job of unpacking critical insights into the challenges 

faced by Gen Z and their journey toward being “goers.” Mobilizing Gen Z is a must-read 

for parents and leaders of both the church and mission organizations if we are 

to successfully disciple Gen Z toward effective ministry, especially in the overseas 

context. Don’t miss out on being a part of how God is working through Gen Z to show 

his mercy to the world he dearly loves! 

Rachael Stoner 

Mother of Four Gen Zers 

Pilot and Aviation Engagement Manager, JAARS, Inc. 

In this timely book, Jolene and Katy provide global mission organizations with much 

needed clarity and advice as we seek to draw Gen Z into action on the field. They have 

done a masterful job of laying the foundation for understanding current generational 

struggles with clear strategies for addressing their needs. This book does not skirt 

hard issues nor does it seek to give simplistic answers; rather, it encourages us to love 

a new generation that is being raised up for “such a time as this.” 

Eric Kellerer 

Director of Waypoints, Mission Aviation Fellowship 

We all struggle to understand young people in the context of missions. How refreshing 

to read a book that synthesizes the historical and modern realities impacting the 

thinking of Gen Z. Even more, what a joy to read about a future in missions where we 

harness the strengths of the very people we are seeking to understand. God has a plan 

and has provided people of each generation to carry the gospel to the world. Jolene 

and Katy help us comprehend and see past the challenges of today, and that it is not 

about the demise of missions, but about revising how we do missions to reach still 

more for generations to come! 

Brian Heerwagen 

CEO, MissionWorks.global 

From the perspective of a Millennial missionary, I appreciate how the book Mobilizing 

Gen Z by Jolene and Katy clearly expresses their desire and intention to help raise 

up the next generation of missionaries. Their writing both challenges and inspires 

me to actively engage and fulfill my role in shaping, coaching, and encouraging the 

generations that follow. I feel empowered and equipped to come alongside Gen Zers 

in their journey into global missions, in the hopes of one day handing off the baton as 

they carry on the legacy of building up a global force that brings all nations, tribes, and 

tongues to a knowledge and love of the one and true God. 

Ally Lee 

Missionary with South America Mission 

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    $6.74

    Digital list price: $8.99
    Save $2.25 (25%)