The Brutal Truth

It’s a challenge to market Bible study tools. Products don’t sell themselves, and we are a business; selling things is how we pay the bills and continue to support ourselves and users. It sounds like we’re always selling, and in a way we are.

Someone could be cynical and say that we’re only encouraging people to study the Bible because we make money when they do. But we are in this business because we love making a product that serves the church while supporting our families. We really do want people to go deeper into the Bible, and we really are offering you an exceptional deal, on a fantastic product, for a limited time. It’s okay that we both win here!

“Limited time” is a tricky thing

When deciding how long to make our Logos 5 upgrade sale, we tried to think of everyone. By offering the introductory specials at the end of the year and extending them into the new year, we tried to help many of our pastors and leaders take full advantage of year-end or new-year’s book budgets. We gave plenty of notice so that those receiving cash for Christmas could plan ahead, those who wanted to put the purchase on their wish-lists could tell their loved ones, and those who needed to tighten their budgets to save up could plan ahead. Three months is actually pretty long for a “limited-time” sale, but don’t let that fool you—the sale really is over after this weekend (Monday night, Feb 4, 2013, at 11:59 p.m. PST, to be exact.)

Here’s where it gets challenging

There’s something special about a deadline’s finality that grabs people’s attention—unfortunately, too often on the wrong side of that deadline. It’s amazing how many people seem to call the week after a three-month sale to say, “Okay, you convinced me, I’ve waited three months, now I’m ready to get the deal,” only to be told they just missed out. Don’t let that be your sad story. Upgrade now before it’s too late.

Bottom line—there is no risk, just reward

If you only learn one thing about us from a customer-service standpoint, I hope it is that we have an amazingly awesome team that will bend over backwards to take care of you. We are here to serve you at every level and in every department, all the way to the top. If you ever have a situation that can’t be handled by our staff, you can go straight to our president.

Our customer service is your 100% iron-clad purchase-protection policy. Perhaps you haven’t read all the copy, watched all the videos, or learned everything there is to know about all your upgrade options—I get it, it can be overwhelming. My encouragement to you is to learn what you can, verify that the incredible deals we’re claiming to give you are true, and—if you don’t have the time or patience to do all your research right now—just jump in at the highest level you can to lock in your special discounted sale price (and the extended payment plans). Then, take your time to get familiar with the new product, texts, tools, datasets . . . at your leisure. If you decide it wasn’t the right move for you, we’ll be glad to return that upgrade and serve you with a full refund any time in the next 30 days.

We really want to serve you, even if you just want to give it a “test run” for 30 days. Remember: you can go for the biggest collection upgrade possible and still have a relatively small first-month charge on your credit card, thanks to our extended payment-plan options. Even if you decide you just want to take 30 days to see what it’s like to have the biggest and best, there’s no risk to you, and you’ll only be charged the first month’s payment. If you decide not to keep it, even that will be refunded—there is simply no risk.

Call our upgrade hotline at 1-(888) 670-3148 or send us an email and talk to someone about your upgrade options.

Our team is available:

  • 6:00 a.m–9:00 p.m. (PST) February 1
  • 6:00 a.m.–5:00 p.m. (PST) February 2
  • 6:00 a.m.–9:00 p.m. (PST) February 4

Or simply head to Logos.com and upgrade now!

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Written by
Dan Pritchett

Dan Pritchett is Executive Vice President at Faithlife, makers of Logos Bible Software.

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Written by Dan Pritchett
Unlock curated libraries and Bible study tools for up to 30% off with your first Logos 10 package.
Unlock curated libraries and Bible study tools for up to 30% off with your first Logos 10 package.